Meet Chris Finch SKIP Co-Founder

In this episode, Steve interviews his business partner and co-founder of SKIP, Chris Finch. Chris discusses the current state of content marketing and the important roles that webinars and thought leadership play in a comprehensive content marketing strategy. (41 mins)

Key Topics Include

  • Agency partners to help plan and design their own content marketing capabilities
  • The changing roles of agencies and management consultancies
  • Collaborating with clients to reach new levels of success with digital marketing.
  • The importance of being a dynamic presenter,
  • Unlocking the value in webinar analytics,
  • The role of webinars in Account Based Marketing and
  • A few quick predictions for 2020.